Irma Harding

"Irma Harding" was a factory trademark for the International Harvester Company.

The IH appliance division had originally been developed to manufacture commercial-grade items to farmers, most of whom had just received electricity by way of the many electrification projects in the U.S. before and after World War II. Among the offerings were milk coolers and walk-in freezers for produce and meat. Later on, IH courted the farmer's wife with kitchen refrigerators available in the latest designer styles. The IH spokeswoman for these products was Irma Harding, a factory trademark.